There is a better way to find new customers than blanket mailing entire zip codes. Postal carrier routes are significantly smaller demographic units than zip codes. Improved targeting produces more and better leads at a lower price per lead. Mail Advantage is a more engaging mail piece, targeted to better prospects to produce more sales revenue as well as more reliable long-term brand recognition.
Marketing statistics show that 76% of consumers trust postal mail for making purchase decisions. Forty-seven percent of consumers retain printed materials while only 17% retain digital ads.
A professionally designed mail piece with your personalized input plus the power of AI in targeting the best prospects that’s the Mail Advantage. Better targeting, better content leads, lower cost.